Published Article: Improving the Customer Journey

Our Director of Products and Recurring Services, Torgunn Ringsjø, recently published an article in the Global Banking & Finance Review discussing the shift in consumer demand and expectations in banking as a result of digitalisation, automation and legislation.

“The digital landscape has widened the options for consumers who are now empowered to choose their banking providers on a ‘needs’ basis rather than using the same bank for everything. The challenge for lenders is to clearly define their role, including how the customer sees them, and what that requires of them to successfully achieve that aim.”

You can read the full article here.

4most provides expert consultancy supporting lenders in their credit decisioning journey. 4most’s dedicated Credit Decisioning Practice provides flexible, platform agnostic and tailor-made support on both the two main pillars of a successful project:

Credit decision strategy supporting you with data, analytics and modelling to achieve effective customer journeys and prudent decisioning.

Technical solution supporting you with vendor selection, defining clear quality requirements, implementation, testing or ongoing enhancements and maintenance.

To discuss credit strategy and decisioning with 4most, contact info@4-most.co.uk